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The market is made by unique individuals.
Understand your target audience.
RESEARCH and implement the most effective strategy.
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RESEARCH SOLUTIONS

Different Research Solutions served by Brazil Field Market Research

We work with solutions for the entire chain of the research process.

 
  • Client satisfaction
  • Habits and attitudes
  • Consumer Profile
  • Image of brands and institutions
  • Testing products and services
  • Product implants
  • Pre and post testing of commercials/ads
  • Purchase Behavior
  • Category Management
  • Socioeconomic survey
 
  • Price collection
  • Purchase impact
  • Market potential
  • Focus Group
  • Medical Area in all specializations
  • Voting intention
  • Public opinion and politics
  • Mystery Client
  • Administrative assessment
  • Client registration update
Below, we present a simplified way of considering the most common approaches in research planning, where a flow of decisions starts from the type of public that is sought to be known, consideration of the source of data collection, nature of the information to be collected and, finally, what frequency is needed to collect the information.

Source: FRANCESCHINI, et al., Theory and Practice of Applied Research. ed. 01. Rio de Janeiro: Elsevier, 2011.  P. 111, fig. 11.1

 

Following the planning flow suggested in this concept map, we will arrive at an effective planning, with the appropriate methods for the research solution.